Sports signage ice hockey
The digital signage designed
for ice hockey.
Arena LED screen, real-time score by period, sponsor spots during ice resurfacing breaks, NHL-style atmosphere. From 79 €/month.
The perfect match
Why ice hockey is perfect for digital signage
3 periods = 2 × 15-min resurfacing breaks
Two 15-minute resurfacing breaks are premium slots for sponsor spots — fans stay in their seats waiting for play to resume.
NHL culture = fans expect a show
Ice hockey has a show culture inherited from the NHL. LED screens, animations and sponsor spots meet this expectation.
Frequent stoppages = recurring visibility
Offsides, penalties, icing: hockey offers many natural pauses for sponsor content.
Growing sport post-Olympics
Ice hockey is gaining visibility. Perfect time to professionalise the match experience and attract new sponsors.
What MADXP brings to your club
6 features designed for ice hockey.
Digital scoring by period
Score, current period and penalties on the LED screen. One-tap update — a single volunteer is enough.
Animated sponsor spots
Broadcast partner videos and logos during resurfacing breaks, penalties and pre-game.
Intermission animations
Fill 15-minute resurfacing breaks with engaging content: games, fan cam, sponsor presentations.
Player presentation
Display line-ups, entries and line changes. Custom templates in your club colours.
Automatic sponsor reporting
Prove ROI to partners: broadcast count, exposure time, estimated audience.
Works without wifi
The MADXP box creates its own local network at the rink. No internet required.
Case study
Before / After — a D1 ice hockey club
Before MADXP
- Manual scoreboard, barely visible from the stands
- Empty resurfacing breaks, fans on their phones
- Static sponsor banners in a corner of the rink
- No exposure data for partners
- Atmosphere far from the NHL show fans expect
With MADXP
- Digital score visible everywhere, updated in real time
- Animated resurfacing breaks: sponsor spots, games, club content
- Video sponsor spots rotating on LED screen
- Automatic reporting sent to partners
- Show atmosphere that attracts and retains fans
Plans for your hockey club
Four plans tailored to your level — from 79 €/month to 299 €/month. All fundable through your sponsors.
FAQ — ice hockey
Does MADXP handle period scoring for ice hockey? +
Yes. The app manages score, periods and penalties. Everything shows on the LED screen between sponsor spots.
How to leverage resurfacing breaks for sponsors? +
The two 15-minute breaks are ideal for sponsor spots. The MADXP app launches playlists automatically.
Does the solution work in a rink without wifi? +
Yes. The MADXP box creates its own local wifi network. Ideal for municipal rinks.
Is MADXP suitable for regional hockey clubs? +
Absolutely. The Play plan at 79 €/month lets any club get started.
Learn more: The MADXP solution · Our plans · Advertisers · Sports signage · Our locations
Contact us
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